Bliss

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Created by OTRO

“ When women get together to do business, s*** can get really serious.

As the wine market in Brazil and South America starts to show opportunities for new wine styles, we were commissioned to create a brand atmosphere that talks about easy consumption in a light and fun way.

We built a powerful and colorful identity. One that brings wine consumption to new standards. Yes, this wine does come in a can, and the brand language is fresh, light and self-assured. Uncomplicated. “