They received a Silver Pentaward for its packaging design of Safeway brands’ The Snack Artist and a Bronze Pentaward for Safeway brands’ Refreshe, officially awarded September 29, 2011, in New York City. Additionally, The Snack Artist packaging received a Communications Arts (CA) Award of Excellence. Tom Holownia, managing director of Anthem Worldwide’s San Francisco office commented, “We believe that our work for Safeway brands’ The Snack Artist and Refreshe, which were singled out for creative excellence in the prestigious global Pentawards and coveted Communication Arts Design Annual competitions, signify that, beyond creating great design, Anthem is helping its clients meet some of the greatest challenges that brands are facing today to win the battle at shelf.”SILVER PENTAWARDThe Snack ArtistDesign: Anthem Worldwide (San Francisco)Brand Owner: SafewayBRONZE PENTAWARDRefresheDesign: Anthem Worldwide (San Francisco)Brand Owner: SafewayFor more than five decades, CA has published the best in visual communications from around the world. The CADesign Annual is considered one of the most prestigious juried competitions, and CA’s Award of Excellence is one of the most envied awards in the industry. Winners are selected by a nationally representative panel of distinguished visual communicators. The 2011 panel of nine jurors selected 174 winning projects from 4,291 entries.In the Packaging category, Anthem received an Award of Excellence for its work on The Snack ArtistDesign: Anthem Worldwide (San Francisco)Brand Owner: SafewayAdded Holownia, “During our five-year partnership with Safeway, we have helped one of the most progressive private label retailers in North America to create powerful brands that stand out on shelf and drive growth in the private brands business.”
